10.10.2014
Sawn timber
In a short time MAKORUS has accomplished marketing analysis of sales potential of wood processing production.
It has also completed analysis of challenging competitive position for Northwestern Federal District's plant, ranked among top 10 producers of sawn timber in Russia. Company name is not disclosed.
The scope of work included assessing the current market volume of sawn timber and identifying interesting market niches, analysis of level of competition in the industry, assessment of market saturation by product range, sales plan and marketing strategy for the next 10 years and so forth.